This post will offer valuable insights into industry secrets that reveal what best event planners do, as well as steps to achieve your goals if you want to be one of the top event planners in the business. After working in the field for a considerable number of years, I have concluded that the best event planners are regular people just like you and me; what sets them apart is that they have regularly completed specific tasks that we will be discussing in a moment.
An event’s ability to be successful depends heavily on its planners. Combining their creative ideas with organizational skills ensures that every detail is taken care of, providing guests with experiences they will never forget. A broad range of fundamentally difficult tasks are within the purview of event planners. In addition to meticulous preparation, they manage intricate budgeting, bargain with suppliers, develop engaging themes, and supervise logistics.
In this piece, you will discover interesting insights that will expose you to the secret behind the exploits of the best event planners around you.
Let’s get started.
Understanding clients’ needs
One secret of best event planners is that they understand their clients’ needs. One skill that every event planner must never lack is the ability to interpret a client’s ideas accurately and turn them into reality. This requires a set of skills that involve deep listening, paying attention to details, getting feedback and effective communication with clients.
This is why first or inaugural meetings are very crucial because they lay the groundwork for understanding the client’s vision. This is where, through conversations, questions and interactions, you are able to filter out salient points that will reflect the goals, expectations and objectives of the event. In essence, the planning process will be shaped by your understanding of the idea as laid by the client and ultimately determine the attainment of the overall objectives
Having a good communication strategy
Having spent a good number of years in the industry, I discovered that communication is the bedrock of solving myriad event planning crisis. Best event planners develop good communication strategies that work for them; they develop a communication system or mechanism that helps them not only capture but also disseminate all relevant information among stakeholders, in addition to collecting feedback that is necessary and timely.
You need to understand that securing the agreement of your clients on the goals and objectives requires clear and effective communication. In addition, transparent information flow is promoted by regular updates through a platform that is determined by the preferences of your clients and that supports timely dissemination and feedback.
Ensuring an informed environment is the result of developing a good communication skill, timely addressing of concerns and keeping communication lines open.
Networking and Relationship Building
It was Porter Gale who said, “Your network is your net worth.”. This holds, especially for people who provide services, such as the event planner. The best event planners don’t joke with their network. They spend time, money and all it takes to build the right network and meaningful relationships. They understand that it is a currency that is needed in the event industry to pave the way for opportunities and enhanced visibility. The truth is that you cannot survive alone in isolation without needing someone else.
A robust network provides access to opportunities, resources, and knowledge you may not have but that are essential for a successful event’s execution. Building relationships and/or collaborations based on trust results in more productive negotiations, more dependability, and a wealth of shared knowledge.
Handling Crisis as best event planners
Best event planners don’t run away from crisis, rather, they face them headlong because they are well prepared for them. As a matter of fact, one of the major, if not the only, reasons why they are categorized as the best is because they have mastered the art of handling crisis. The planner’s professionalism is shown by this proactive approach, which also ensures the event’s success.
Although in handling crisis, they have a standard strategy that must be followed, especially in terms of communication; however, one cap does not fit all in some cases because not all crisis are of the same origin. Notwithstanding, in the course of their preparations for the event, they do their best to identify or track likely areas where a crisis may occur and go ahead to offer a solution or an alternative in case it happens.
.In summary, we have looked at four very interesting tips that reveal what the best event planners do to remain relevant in the industry. These factors are realizable for upcoming event managers, who will focus on their strengths and build these skills consistently with on relenting determination to succeed.
