Event planners in the Nigerian event industry must now understand that embracing digitalization and going paperless is no longer a luxury but a necessity to stay effective, efficient, and competitive. Since digital tools offer unique benefits, the conventional emphasis on paper for communications, scheduling, and invitations is becoming outdated.
Some of the numerous advantages of digitization range from reduced cost benefits to increased operational effectiveness, sustainability and better data management. It might interest you to know that these offer great opportunities for the Nigerian event manager, as it help to provide real-time updates, enhanced and robust security for their events and a personalised event experience.
For this reason, eventpaadi will examine in detail the factors we need to consider as we go paperless because it not only aligns with global sustainability trends, but it is also capable of placing the Nigerian event industry around the globe as one at the forefront of innovativeness in event management.
So let’s begin.
1. Speed and Efficiency
People have grown accustomed to speed as a way of life, making it clear that today’s world is characterized by microwave speed. Invariably, they judge efficiency by speed of delivery. Going paperless closes boundaries and limitations of the paper era. By going paperless, Nigerian event planners can greatly reduce time spent on manual tasks, enhance work time and improve productivity.
Most especially, it has a tremendous impact on the decision-making skills of the event manager, helping to increase the number of quality decisions and event management processes in general.
2. Saves cost
The ability to manage costs is an integral skill that must be acquired as a Nigerian event planner. Moreso is the fact that the present economic situation is biting hard and discouraging many from making certain event decisions. Going paperless in the Nigerian event industry therefore reduces drastically the expenses that would be incurred in printing huge numbers of programme brochures. and invitations.
Digitalization offers better alternatives that can save money and time. Nigerian event managers convert these event consumables to digital formats and create newer and better experiences for their guests.
3. Improves Data Management in the Nigerian event industry
Globalization has made data management a livewire for the success of every business, including the global event management industry. Hence, data collection and analysis are very crucial aspects of event management processes that all stakeholders in the Nigerian event industry must embrace. Going paperless in this aspect helps to develop innovative channels and tools for collecting data seamlessly.
More interestingly, the analysis of these data makes life easier for the event planner, who can now have better control over future events by tracking the behaviours, thinking and decision-making patterns of his or her attendees. The event planner is also armed with vital information with which to provide a better event experience for his or her guest.
4. Effective follow ups and real time updates
Going paperless provides an effective alternative for following up with guests and/or attendees. Digital platforms instead of papers allow for real-time updates as well as communication. Moreso, it ensures that attendees are on the same page with event organizers.
Event organizers can quickly communicate with the attendee in real time within the shortest possible time and eradicate bottlenecks that may have been experienced using papers.
5. Enhanced Security
Enhanced security is one of the main advantages of embracing digitization. It means that . confidential information can now be shared and stored on digital platforms without compromise, decreasing the likelihood of breaches of confidentiality and unauthorized access.
Nigerian event organizers may now be able to protect the data of their guests by making sure that payment information and other confidential information use encryption and passwords. Hence, only those with permission may gain access to the event,
6. Environmental impact
Environmental sustainability is a serious global issue that should be given top priority in the Nigerian event industry. The environmental effect of planning an event is greatly reduced when paperless solutions are used. Nigerian event planners can reduce their paper waste and carbon footprint by eliminating products such as paper tickets, brochures, and schedules.
Furthermore, digital alternatives like e-tickets and online event guides also require less energy and resources during printing and transportation. Ultimately, digitalization encourages eco-friendly behaviour, helps sustainability initiatives, and attracts environmentally friendly guests.
7. Event Personalization is enhanced
Event personalization is an evolving trend in the global event industry; it involves customizing all event processes to align with specific preferences and interests of the attendees. This can only be made possible through going paperless and activating the right digital platforms.
Event personalization through personalized emails, customized event apps, and targeted notifications is sure to provide attendees with new experiences. It can help deduce the heartbeat of the attendees and become a great avenue for making them ask for more
8. Digitalization is scalable
Scalability is also a significant factor in going paperless. This is because digital solutions are scalable to accommodate events of any size. Digital tools deployed for the sake of making event management processes easier can be adjusted to meet any size of crucial needs without significantly adding any more cost implications.
In contrast, the larger the size, the more paper and ink will be needed to run all the impressions, adding to the cost automatically. Event managers in Nigeria should always consider scalability as a major step to growth and sustainability.
9. Convenience and accessibility
Lastly, planning an event manually can be stressful and tedious, but digitalization makes planning events much more convenient and accessible. Online resources allow participants to sign up, buy tickets, and get information about the event whenever and wherever they choose.
This accessibility results in increased engagement rates and a larger audience. Additionally, digital tools make it easier for organisers to organise and for attendees to keep informed by streamlining event management duties like scheduling, communication, and updates.
In conclusion, considering the compelling reasons that have been offered, digitization of event management processes is a necessity in the Nigerian event industry. If we have to remain on the frontlines of innovation in Africa and compete with the rest of the world, then we must go paperless.
1 Comment
This is great creative and excellent work well done.
More Grace
More Prospects
Cheers